Mohamed Hanafy

Mohamed Hanafy
  • Born in 1972
  • Bachelor of Communications Engineering – University of Alexandria 1997
  • Master of Computer Engineering – Arab Academy for Science and Technology 2009
  • Diploma in Digital Marketing, Digital Marketing Institute, England, 2014
  • Internship at the Dublin Institute of Technology (DIT) – Ireland – 2010
  • Courses in Digital Marketing – Emarketer – England – 2014
  • Founder of the Center of Excellence for Digital Marketing ITI Ministry of Communications and Information Technology
  • Designed and managed several training programs in digital marketing disciplines
  • Managed several ad campaigns
  • Has published research in the field of digital marketing
  • launched and re-launched and managed several brands
  • Founding and co-founder of several emerging projects
  • Managed several technology projects
  • Speaker and lecturer in digital marketing
  • Founder of Digital Marketing Day

What I do

Throughout my career, I have got an extensive hands-on experience in capacity building, consultancy, strategic planning, project management, and QA in the fields of Digital Marketing, S/W Development and Entrepreneurship proven by successful track record over 20 years’ of experience in:

  • Strategic planning, managing and quality control for specialized training programs in the fields of software development, digital marketing and entrepreneurship
  • Establishing Digital Marketing Center of Excellency ITI, MCIT
  • Establishing & Managing new specializations in Digital Marketing Academy, such as:
    • Mobile App Developing & Marketing
    • Web Developing & Marketing
    • Social Media Marketing
    • Digital Commerce
    • Marketing Analytics
  • Research papers:
    • Fanzo Influencer Index: Measuring Influence Index on Facebook
    • Predictive analytics to optimize Digital Marketing Ads
  • Founder and director of Digital Marketing Day
  • Member of Board of Trustees at BIS AAST
  • international working experience as Quality Enhancement shadow at Dublin Institute of Technology (DIT)
  • Managing of several successful Projects such as:
    • Managing system for Alexandria Electricity grid – Oracle System
    • Alexandria is the capital of Islamic civilization – Web portal
    • Invest in Alexandria – Web based system
    • Children Rescue line, National Council for Childhood and Motherhood – Desktop application
    • EduEgypt program in Alexandria University – Capacity Building program
    • Governmental Training program in Alexandria – Capacity Building program
  • Consultant for:
    • Manuscript center Bibliotheca Alexandrina
    • Alexandria Port Authority
    • US Arab Radio – USA
    • General Authority for Alex. Cultural Centers
    • Engineering Center – Faculty of Engineering – Alexandria University
  • Building & developing special training programs for kids:
    • IT training program for Street Children
    • IT training program for talented Children
    • Implement a context for talented children
  • One of the main founders of:
    • Digital Marketer club
    • System Online co.
    • Market it Online co.
    • Nile call center
    • Egyptian cotton
    • Alexandria Digital Culture conference
    • Media co.
    • Amwague Newspaper.
  • Membership of the following association:
    • Fekra association
    • Future Journalists association

Work Experience

Director of Digital Marketing Academy

Managing the Digital Marketing on strategic level, Providing Digital Marketing (DM) consultancy for SMEs & Enterprises, and design training programs across a variety of industries and verticals to have highly successful digital marketing professional.

Speaker, Trainer and consultant

Public speaker, trainer & consultant in the fields of Digital Marketing and Entrepreneurship

QA Director

Establishing ITI quality assurance system and teams that positively impacts the performance of the training process.

EduEgypt Project Manager – Alex university

Managing and supervising the implementation of the EduEgypt program in Alexandria University to train and qualify 600 trainees per year for BPO jobs.


  • Professional Diploma in Digital Marketing, Digital Marketing Institute, London, UK – (2014), Grade A+
  • Diploma in Quality Enhancement in Higher Education, Dublin Institute of Technology (DIT) – Ireland – (2009 -2010), Grade A+
  • Master’s Degree in Computer Engineering, Arab Academy for Science &Technology (AAST) ,- (2005 – 2008), Grade Excellent
  • IT Diploma in Software Skills Development Diploma (SSDP), Information Technology Institute (ITI) – (1997 – 1998), Grade Excellent
  • Bachelor’s Degree in Electrical, Electronics and Communications Engineering, Faculty of Engineering – Alexandria University (1992 – 1997), Grade Very Good